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Why You Don’t Prepare (and What It’s Costing You)

Brian Buck Jun 15 , 2026

I asked a group of sales and procurement professionals how many of them consistently prepare before a negotiation. A few hands went up. Then I asked how many wish they prepared more. Almost every hand went up......

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Your Team Negotiates Like You Do

Brian Buck Jun 08 , 2026

Culture is one of those things that everyone talks about but few leaders actually manage. We invest in strategy, talent, and technology and assume culture will sort itself out. It won't......

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Your Bed’s Been Made. Now What?

Brian Buck Jun 01 , 2026

There’s an old saying: You’ve made your bed, now lie in it. Great life advice. Terrible negotiation strategy. At some point, almost every negotiator finds themselves handling a deal they, or someone before them, made under pressure or the wrong circumstances......

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Don’t Let Tension Be the Enemy of Strategy

Gaëtan Pellerin May 18 , 2026

Here are 5 common reflexive responses to tension at the negotiating table. Recognizing them is important because responding in these ways may not be serving your deal.....

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