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Driving a Good Deal to the Finish Line
Read the post: Driving a Good Deal to the Finish Line“I have a great idea.” In a marketing agency, this statement comes up in many meetings. It may not always… Read More →
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Two Sides to Every Elephant
Read the post: Two Sides to Every ElephantIt’s contract renewal season! The stakes are high; predictability is critical to business planning, whether you buy or sell. Renewals… Read More →
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Negotiating With the PTA
Read the post: Negotiating With the PTASummer is over, and the kids are back to school! Signs of the new school year are all around: Back-to-school… Read More →