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By Brian Buck | 16.03.26

Your Attitude Is Your First Negotiation

Recently, my daughter headed back to college after spring break. Before she left, she asked for one thing: my peanut…

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By Brian Buck | 09.03.26

Do You Really Need an Industry Expert?

“Are you an industry expert?” As a negotiation consultant, I hear that a lot, and it highlights something important: Most…

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By Brian Buck | 02.03.26

The $133 Billion Question

Imagine sitting down at the negotiating table and the other side says, “We might owe you money. We’re just not…

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By Brian Buck | 23.02.26

Gold Medal Team Negotiations

I’m an Olympics junkie. With the Winter Games happening in Milan, I’m glued to my screen, watching sports I barely…

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By Brian Buck | 16.02.26

Too Much Flexibility Kills Deals

Late-stage negotiations are often defined by tension. The broad contours of the deal are clear. The economics are understood. Each…

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By Brian Buck | 09.02.26

Stop Fighting the Ask. Start Using It.

When I stepped into procurement, I thought I had a pretty good handle on negotiation. I knew how to challenge…

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By Brian Buck | 02.02.26

Using AI in Your Negotiations: A Reality Check

When we decided to host a webinar on using AI in negotiations, we knew that nearly everyone in our audience…

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By Brian Buck | 26.01.26

Forecast: 100% Chance of Chaos

We all felt really good about the busy week ahead, and then a major winter storm arrived. It swept across…

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By Brian Buck | 19.01.26

The Chef Effect

I like to cook, and I can make a few of my family’s favorite dishes really well. I even watch…

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By Brian Buck | 12.01.26

Is Being Flexible a Weakness?

Recently, I had lunch with a friend who’s a senior executive. After he was dropped off by his Uber and…

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By Brian Buck | 05.01.26

Welcome to 2026!

Welcome to the New Year! I’ve spoken with a lot of people who are excited about 2026 mostly because .…

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By Brian Buck | 08.12.25

Is a Competitive Win-Win Possible?

When people imagine a competitive negotiation, they often envision a high-stakes standoff: two sides digging in, guarding information, and doing…

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