Posts
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By
Brian Buck|
The Price of Everything, the Value of Nothing
Read the post: The Price of Everything, the Value of NothingPrice is often the first thing people focus on in a negotiation. It’s easy to measure, easy to compare, and… Read More →
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By
Brian Buck|
Give Me the Hard Stuff
Read the post: Give Me the Hard StuffNegotiators love to build momentum. There’s a natural tendency in a negotiation to start with the easy issues — knock… Read More →
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By
Brian Buck|
The Art of Trade Wars
Read the post: The Art of Trade WarsThe latest round of tariffs has set off a flurry of reactions across industries — some rational, others reactionary. Businesses… Read More →
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By
Brian Buck|
Ultimatum or Ultimiss’em?
Read the post: Ultimatum or Ultimiss’em?Read this, or else! As leaders, pundits, and influencers try to simplify incredibly complex topics into shareable sound bites or… Read More →
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By
Brian Buck|
Better Negotiation Is a Non-Negotiable
Read the post: Better Negotiation Is a Non-NegotiableWhen organizations want to improve their negotiations, they tend to focus on benefits like better deals, stronger relationships, and increased… Read More →
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By
Brian Buck|
What’s Most Important to You?
Read the post: What’s Most Important to You?I live in Southern California, a place where wildfires are an unfortunate reality. Over the years, my family has been… Read More →