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By Brian Buck | 08.09.25

Negotiation Is Built on Trust and Strengthened by Tactics

I was recently reminded of a saying: Negotiations are built on trust, not tactics. Without trust, even the best deal…

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By Brian Buck | 25.08.25

Renewals Are Not Routine

This year’s contract renewal season is anything but routine. New federal and state rules around automatic renewals are tightening compliance…

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By Brian Buck | 18.08.25

POP QUIZ! Are You Ready?

As we head into back-to-school season, I’m reminded of one of my worst scholastic nightmares. Hearing my teacher say, “Pop…

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By Brian Buck | 11.08.25

Reading Digital Signals (Not 1s and 0s)

Every day, our world becomes more digital than the day before. Emails outnumber in-person meetings, “ping me” has replaced face-to-face…

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By Brian Buck | 04.08.25

Sweating the Summer Slump

It’s that time of year again. The sun is blazing, your inbox is full of “out of office” replies, and…

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By Brian Buck | 28.07.25

Mercury in Retrograde: A Negotiator’s Cosmic Excuse?

Last week, a client asked if I could write something about Mercury being in retrograde and how it relates to…

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By Brian Buck | 14.07.25

When Being Right Gets in the Way

In the heat of a negotiation, it’s easy to slip into the trap of trying to be right. We believe…

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By Brian Buck | 07.07.25

Self-Evident Negotiation Truths

Every 4th of July, we pull out the fireworks, grill some hot dogs, and maybe even throw on a red-white-and-blue…

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By Brian Buck | 30.06.25

25 Years of Yes

After 25 years of raising a family together with countless laughs, a few tears, and our share of ups and…

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By Brian Buck | 23.06.25

Negotiating in the Spotlight

When it comes to negotiation, who’s watching can change everything. We’ve all been there. A meeting where the boss suddenly…

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By Brian Buck | 16.06.25

A View From The Observation Deck

This past week, I spoke to a group of entrepreneurs about empowering their teams at the negotiating table. Many of…

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By Brian Buck | 09.06.25

The Status Quo and Tariffs

Negotiations often come down to one issue: one side wants change, while the other prefers the status quo. The current…

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