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By Brian Buck | 15.06.26

Why You Don’t Prepare (and What It’s Costing You)

I asked a group of sales and procurement professionals how many of them consistently prepare before a negotiation. A few…

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By Brian Buck | 08.06.26

Your Team Negotiates Like You Do

Culture is one of those things that everyone talks about but few leaders actually manage. We invest in strategy, talent,…

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By Brian Buck | 01.06.26

Your Bed’s Been Made. Now What?

There’s an old saying: You’ve made your bed, now lie in it. Great life advice. Terrible negotiation strategy. At some…

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By Brian Buck | 18.05.26

Don’t Let Tension Be the Enemy of Strategy

I was at a funeral several weeks ago, and I found myself experiencing and observing a variety of emotions —…

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By Brian Buck | 11.05.26

Stop Negotiating Against Yourself

Some time ago, I was preparing for a negotiation in which I was pretty confident that I was owed some…

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By Brian Buck | 04.05.26

Negotiate Like Yoda, You Must

I’ll admit it: I’m an old-school Star Wars fan, and as far as I’m concerned, nothing beats the original trilogy.…

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By Brian Buck | 27.04.26

“Game of Chicken” Negotiations

There’s a moment in almost every significant negotiation when someone plants a flag: “Before we go any further, you need…

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By Brian Buck | 20.04.26

Lazy Is Still Lazy

Within the span of two weeks, I had nearly identical conversations with two leaders — one in sourcing, the other…

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By Brian Buck | 13.04.26

When the Room Becomes the Problem

There’s a moment most negotiators recognize. They’re in the middle of a difficult conversation. Things are moving, slowly but surely,…

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By Brian Buck | 06.04.26

The Truth About People Pleasers in Negotiations

If you think people pleasers automatically strengthen negotiations, you’re wrong. Yes, they believe in the value of protecting relationships (and…

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By Brian Buck | 30.03.26

Play Ball!

Every baseball fan starts the season with hope. Every team has a path to the World Series. There’s something almost…

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By Brian Buck | 23.03.26

Negotiation March Madness

Every March, a curious shift takes place across offices, airports, and home workspaces. Otherwise focused professionals suddenly become deeply invested…

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