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Negotiation Is Built on Trust and Strengthened by Tactics

Brian Buck Sep 08 , 2025

I was recently reminded of a saying: Negotiations are built on trust, not tactics. Without trust, even the best deal structures fall apart. Still, it would be a mistake to dismiss tactics. They’re not tricks, they’re tools. When used thoughtfully, tactics help build trust, manage the negotiation,.....

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Renewals Are Not Routine

Brian Buck Aug 25 , 2025

This year’s contract renewal season is anything but routine. New federal and state rules tighten compliance requirements, AI tools are transforming how companies manage their agreements, and a host of turbulent external forces are making long-term planning far more complicated. However, while the.....

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POP QUIZ! Are You Ready?

Brian Buck Aug 18 , 2025

As back-to-school season returns, it reminds me of my worst scholastic nightmare—a sudden “pop quiz.” I was reminded of this when discussing a contract renewal with a client who leaned back and said, “By the way, there’s one more thing we’ll need before we can renew.” I got that same sinking feeling.....

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Reading Digital Signals (Not 1s and 0s)

Brian Buck Aug 11 , 2025

Mastering how to read digital signals — the body language of an online world — can make or break a negotiation. These subtle cues, hidden in timing, tone, and formatting, can reveal intent, interest, or flexibility. By learning to interpret and deliberately send them, you help keep conversations.....

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